Fractional Design for Startups and SMBs

Experience is Everything

We all want our customers to love what we've built for them

We want to improve their lives, gain some die-hard fans, and watch our business grow as a result.

But if you're struggling to turn your ideas into that incredible experience you had imagined for your customers, or if your app just doesn't work or feel like you expected and you don't know how to fix it, that's where we can help.

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Multiple pricing and software packages available



Onboard Users and Control First Impressions

Identify and fix the frustrating, confusing, and unattractive experiences that drive users away from your product after first use.

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

Cultivate Engagement and Continued Use

Identify and resolve the barriers in your product experience that cause users to drop off and never return.

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

Organize around Viability, Desirability, and Feasibility

Bridge product, design, and architecture to rapidly identify, prioritize, and implement the experiences your users crave.

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

Optimize Design-based Operations and Technology

Infuse your startup with the lean and agile design, technology, and operational expertise necessary to move faster and with better quality.

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Onboard users and control first impressions

Growth depends on successful onboarding and a look and feel that users can trust

Use proven UX and design principles and technologies to establish or improve onboarding paths between your market-facing efforts and your product experiences.

Assess the quality of your visual design against your competition and current trends, and prioritize style and theme consolidation and changes to ensure your prospects first trust the quality of your product based on its look and feel.

Identify the key experiences that signify successful use of your product and the knowledge gaps that your users will have the hinder successful use.

Implement incremental onboarding experiences with measurable success conditions to increase account creation and ongoing use of your products.

Cultivate engagement and continued use

Are your users actually using your product? Do they enjoy using it?

Identify the usability frustrations and barriers in your current product experience, with recommendations for the most efficient and technically feasible solutions for implementation.

Identify and prioritize features and interactions that are basic expectations or differentiators in your market to ensure you’re only building the most essential experiences that will get your business to the nextstep and ahead of the competition.

Identify, instrument, and evaluate the right-sized behavioral and attitudinal analytics that will validate how and where your product experience is engaging, effective, and enjoyable for your users.

Organize around desirability, viability, and feasibility

Are you building the fewest things, with the highest value, in the fastest time for your customers?

Bridge the triad of architecture, design, and product to rapidly discover, sequence, and translate your business and user value into product experiences for implementation, frequent incremental release, and evaluation.

Identify operational gaps and impediments between product, design, and development efforts, with solutions and plans for remediation.

Coach product or business contributors on effective remote working sessions to identify, prioritize, and breakdown business value into pragmatic and iterative features for development.

Optimize design-based operations and technology

Designing pixel perfect prototypes will slow your business down. Make UX lean without sacrificing quality.

Infuse your startup with the lean and agile design, technology, and operational expertise necessary to move faster and with better quality.

Coach design contributors on how to optimize their design process to support rapid iteration and release of value to customers.

Identify the most optimal design or product skills needed for your current situation and objectives, and support in the acquisition of these skills.

Define light-weight user experience strategies and approaches to support business opportunities in a way that enables rapid or iterative implementation.

Access to UE Auth and UE Streams

When you partner with United Effects for your fractional design or product leadership services, you also gain access to tools that will boost your speed to market and organize your user and data in a way that will effectively scale as your business succeeds and grows.

We highly encourage you to leverage our SaaS solutions to accelerate your growth. Fractional services are not contingent on use of our SaaS solutions.

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Take the next step for your startup

We'd love to listen to your story and see where our fractional design, product, and technology expertise may be able to help you and your startup.

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